Pure Sunfarms First Licensed Producer to Adopt Hang Dry at Scale
November 7th, 2022
News, Top News
Innovative Process Designed to Deliver Enhanced Consumer Experience
DELTA, British Columbia, Nov. 07, 2022 (GLOBE NEWSWIRE) — Pure Sunfarms, a wholly owned subsidiary of Village Farms International, Inc. (Nasdaq: VFF), announces the company’s transition to hang dry, a process adapted from the legacy market that helps protect the natural bud structure of the company’s beloved BC bud, contributing to an enhanced consumer experience. Pure Sunfarms is the first licensed producer to adopt hang dry processes at scale.
As part of the hang dry process, plants are harvested whole and hung upside down to dry, leaves and all, which create a natural shield around the flowers’ delicate trichomes. This process minimizes direct handling of the flowers to preserve natural bud structure and aromas, while delivering a higher terpene potential. Before hang dry, the BC-based producer used a process where flower was removed from its stem with leaves intact and dried flat on trays.
“Our team is constantly identifying opportunities to innovate and evolve to elevate our products and bring consumers everyday premium BC bud—and hang drying is an extension of this,” says Mandesh Dosanjh, President and CEO, Pure Sunfarms. “As we continue to refine our hang dry process, consumers can expect our bag appeal to keep getting better. It’s all about getting that bag appeal.”
Honouring the heritage of BC bud by combining the hang dry knowledge of veteran, legacy growers with the expertise of Pure Sunfarms cultivation and operations experts and the capacity of its 1.65 million square foot greenhouse space is what allows Pure Sunfarms to bring the quality of craft cannabis to scale.
“This movement to hang dry has been years in the making for Pure Sunfarms. Working with our engineers, scientists, cultivators—you name it. This team has come together in such a big way to make hang dry happen,” Mandesh continues. “We’re so proud to shine a light on this legacy practice and to be the first licensed producer to bring it to life, at scale.”
The Pure Sunfarms team conducted thorough testing prior to the transition to determine optimal drying conditions, including humidity, moisture and temperature levels, and is consistently evolving its processes to enhance the quality of product and consumer experience. Consumers can expect to see hang dried product roll-out in dried flower packs over the coming months.
For more information about Pure Sunfarms, visit www.puresunfarms.com
About Pure Sunfarms
Pure Sunfarms is one of the largest cannabis operations in the world with 2.2 million square feet of greenhouse space in Delta, British Columbia. The company currently operates within 1.65 million square feet, and has capacity to produce, sell and distribute 112,500 kilograms of high-quality, BC-grown dried flower annually for Canadian recreational and international markets, with the ability to expand annual output to 150,000 kilograms as needed. The company brings together decades of agricultural and legacy cultivation experience with best-in-class, large scale operational expertise, and is Canada’s top-selling brand.
Pure Sunfarms products are available in Ontario, British Columbia, Alberta, Saskatchewan, Manitoba, Yukon, Northwest Territories, New Brunswick, and Newfoundland and Labrador at participating retailers and online through each region’s respective distributor where applicable. Pure Sunfarms also provides cannabis to its affiliate ROSE LifeScience in Québec, other licensed producers in Canada and is EU GMP certified to export product internationally.
Pure Sunfarms is the licensed producer of record for Pure Sunfarms, The Original Fraser Valley Weed Co. and is Cookies sun-grown partner in Canada. Pure Sunfarms is a wholly owned subsidiary of Village Farms International, Inc. (Nasdaq: VFF).
This article was published by CFN Enterprises Inc. (OTCQB: CNFN), owner and operator of CFN Media, the industry’s leading agency and digital financial media network dedicated to the burgeoning CBD and legal cannabis industries. Call +1 (833) 420-CNFN for more information.
Follow Us on Social Media
About CFN Media Group
CFN Enterprises Inc. (OTCQB: CNFN) owns and operates CFN Media Group, the premier agency and financial media network reaching executives, entrepreneurs and consumers worldwide. Through its proprietary content creation, video library, and distribution via www.CannabisFN.com, CFN has built an extensive database of cannabis interest, assisting many of the world’s largest cannabis firms and CBD brands to build awareness and thrive. For more information, please visit www.cfnenterprisesinc.com.
Disclaimer: Matters discussed on this website contain forward-looking statements that are subject to certain risks and uncertainties that could cause actual results to differ materially from any future results, performance or achievements expressed or implied by such statements. CFN Media Group, which owns CannabisFN, is not registered with any financial or securities regulatory authority and does not provide nor claims to provide investment advice or recommendations to readers of this release. CFN Media Group, which owns CannabisFN, may from time-to-time have a position in the securities mentioned herein and will increase or decrease such positions without notice. The Information contains forward-looking statements, i.e. statements or discussions that constitute predictions, expectations, beliefs, plans, estimates, or projections as indicated by such words as "expects", "will", "anticipates", and "estimates"; therefore, you should proceed with extreme caution in relying upon such statements and conduct a full investigation of the Information and the Profiled Issuer as well as any such forward-looking statements. Any forward looking statements we make in the Information are limited to the time period in which they are made, and we do not undertake to update forward looking statements that may change at any time; The Information is presented only as a brief "snapshot" of the Profiled Issuer and should only be used, at most, and if at all, as a starting point for you to conduct a thorough investigation of the Profiled Issuer and its securities and to consult your financial, legal or other adviser(s) and avail yourself of the filings and information that may be accessed at www.sec.gov, www.pinksheets.com, www.otcmarkets.com or other electronic sources, including: (a) reviewing SEC periodic reports (Forms 10-Q and 10-K), reports of material events (Form 8-K), insider reports (Forms 3, 4, 5 and Schedule 13D); (b) reviewing Information and Disclosure Statements and unaudited financial reports filed with the Pink Sheets or www.otcmarkets.com; (c) obtaining and reviewing publicly available information contained in commonlyknown search engines such as Google; and (d) consulting investment guides at www.sec.gov and www.finra.com. You should always be cognizant that the Profiled Issuers may not be current in their reporting obligations with the SEC and OTCMarkets and/or have negative signs at www.otcmarkets.com (See section below titled "Risks Related to the Profiled Issuers, which provides additional information pertaining thereto). For making specific investment decisions, readers should seek their own advice and that of their own professional advisers. CFN Media Group, which owns CannabisFN, may be compensated for its Services in the form of cash-based and/or equity-based compensation in the companies it writes about, or a combination of the two. For full disclosure, please visit: https://www.cannabisfn.com/legal-disclaimer/. A short time after we acquire the securities of the foregoing company, we may publish the (favorable) information about the issuer referenced above advising others, including you, to purchase; and while doing so, we may sell the securities we acquired. In addition, a third-party shareholder compensating us may sell his or her shares of the issuer while we are publishing favorable information about the issuer. Except for the historical information presented herein, matters discussed in this article contain forward-looking statements that are subject to certain risks and uncertainties that could cause actual results to differ materially from any future results, performance or achievements expressed or implied by such statements. CFN Media Group, which owns CannabisFN, is not registered with any financial or securities regulatory authority, and does not provide nor claims to provide investment advice or recommendations to readers of this release. CFN Media Group, which owns CannabisFN, may from time to time have a position in the securities mentioned herein and will increase or decrease such positions without notice. For making specific investment decisions, readers should seek their own advice and that of their own professional advisers. CFN Media Group, which owns CannabisFN, may be compensated for its Services in the form of cash-based and/or equity- based compensation in the companies it writes about, or a combination of the two. For full disclosure please visit: https://www.cannabisfn.com/legal-disclaimer/.