New Cannabis Study Points to a Surprising Trend in Edibles


Ryan Allway

May 13th, 2019

App, Policy


A new study found that fewer Canadians are interested in trying cannabis edibles compared to a year ago — a troubling development for many companies that hedged their bets on edibles prior to their legalization in October of this year.

The Dalhousie University survey found that only 36% of Canadians said they would purchase cannabis-infused food products once legal, which is down from 46% in 2017. Moreover, just 26% would order such products in a restaurant compared to 39% in 2017.

The same survey found that consumers are increasingly concerned about risks to children and pets. About 64% expressed concerns about the risks to children, while 54% are concerned about the risks to pets if edibles were to be accidentally eaten.

“With cannabis edibles being legalized in October, we are frankly curious about the decrease in interest expressed by survey respondents,” said Brian Sterling, one of the report’s co-authors. “We would like to understand that shift. It will be interesting to see how this perspective evolves as cannabis and infused products become more commonplace.”

Despite the lessened interest, there’s a silver lining to the survey: Edibles could attract more people that aren’t interested in smoking cannabis. The survey found that 20% of respondents that don’t use cannabis currently would consider trying edibles when they are legalized.

Ryan Allway

About Ryan Allway

Mr. Allway has over a decade of experience in the financial markets as both a private investor and financial journalist. He has been actively involved in the cannabis industry since its inception, covering public and private companies.


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