CFN Exclusive Interview: MedMen Becomes Canada’s Next Billion Dollar Cannabis Listing
May 29th, 2018
Exclusive, News, Top News
MedMen Enterprises (CSE: MMEN), a California-based cannabis retailer that’s well-known for its sleek Apple Store-like retail locations across the United States, has finalized its reverse takeover and today is becoming one of the largest publicly-traded cannabis firms in the world.
The company is listing on the Canadian Securities Exchange, or CSE, following its reverse takeover of Ladera Ventures Corp. It is one of the first U.S. marijuana companies to list on the CSE. U.S. marijuana companies are currently barred from the TSX, Nasdaq and NYSE. The exposure on the CSE gives MedMen access to retail investors on a global scale and could fuel its already robust growth pattern.
MedMen operates 12 licensed retail outlets in California, New York, and Nevada, including a 2,000 sq. ft. flagship store on New York City’s Fifth Avenue and another location on Santa Monica Boulevard in West Hollywood. In addition to dispensary operations, the company owns a 45,000 sq. ft. state of the art cultivation facility in Nevada and has broken ground on another in California to expand its cultivation operations.
CFN Media recently interviewed MedMen CEO Adam Bierman. Mr. Bierman discusses the reasons behind and the benefits of going public, along with the company’s potential going forward.
MedMen has taken the cannabis buying experience a long way from back-alley transactions just a few years ago. Its dispensaries are more akin to Apple Stores in terms of their bright and open architecture, as well as knowledgeable staff members in memorable red T-shirts. Management’s goal is to destigmatize cannabis and make mainstream adults feel comfortable purchasing product and carrying it out the door in the open.
“MedMen’s vision is simple but revolutionary: cannabis as a consumer product,” said MedMen Co-founder and CEO Adam Bierman. “For the better part of a decade we have been singularly focused on that vision – creating the systems and infrastructure that raise the bar on product quality and safety and providing a retail shopping experience that is second to none. By transitioning to a publicly-traded company, MedMen gives public investors a ground-floor opportunity to participate in the enormous and untapped potential of the fastest growing industry in the United States.”
MedMen Fifth Avenue
MedMen is primarily focused on acquiring top real estate to ensure that it will remain compliant with laws prohibiting locations close to schools, churches, or parks, as well as increase the reputability of its brand as a top-shelf option in major metro markets. The goal is to expand into these major markets as quickly as possible to build up a competitive edge against competitors that have been rolling out slowly in states like Colorado.
At the same time, the company recently partnered with Cronos Group Inc. (NASDAQ: CRON) to create a joint venture that will develop products and open MedMen-branded locations across Canada when recreational cannabis is legalized this summer. The move should help diversify operations and significantly increase revenue as it competes with the primarily mail-order industry that has built up in Canada around licensed producers.
With a pre-money valuation of $1.65 billion, MedMen could immediately become one of Canada’s ten largest cannabis companies and the most valuable U.S.-based cannabis company by market capitalization. The majority of the cannabis unicorns, or those companies with $1+ billion market capitalizations, are licensed producers of medical cannabis in Canada, including Canopy Growth Corp. (TSX: WEED) and Aurora Cannabis Inc. (TSX: ACB).
Investors may want to take a closer look at the stock given its unique reach into diverse U.S. markets and its focus on building a defensible national brand. At the same time, the company efforts to expand into Canada could unlock incremental value for shareholders following recreational legalization later this year.
MedMen Enterprises (CSE: MMEN) represents a compelling opportunity to invest in the cannabis industry. With its growing U.S. footprint, the company offers one of the only truly diversified plays on the U.S. cannabis industry. Meanwhile, its listing on the CSE ensures that investors across North America can easily acquire a piece of the company.
The above article is sponsored content. Emerging Growth LLC, which owns CannabisFN.com and CFN Media, has been hired to create awareness. Please follow the link below to view our full disclosure outlining our compensation: https://www.cannabisfn.com/legal-disclaimer/
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About CFN Media
CFN Media (CannabisFN) is the leading creative agency and media network dedicated to legal cannabis. We help marijuana businesses attract investors, customers (B2B, B2C), capital, and media visibility. Private and public marijuana companies and brands in the US and Canada rely on CFN Media to grow and succeed.
CFN launched in June of 2013 to initially serve the growing universe of publicly traded marijuana companies across North America. Today, CFN Media is also the digital media choice for the emerging brands in the space.
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