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BreedIT and GW Pharma Underscoring Advancements in Medical Marijuana Industry

Ryan Allway

September 4th, 2014

News, Top Story

There is no shortage of philosophies coming from so-called pundits on how to play the legalized marijuana movement. The problem is that it’s a nascent industry full of nascent companies, making it difficult to discern which companies will prevail. Many jumping into the pot space are throwing a dart of momentum plays (mostly those in the competitive growing or retail businesses) with only a modicum of information. There are some sectors that are being somewhat overlooked that may offer a more fundamentally sound opportunity for growth. The biotech space is like stacking speculation (biotech) on top of risk (medical marijuana), but that usually adds up to a home run if a company can get it right. Most investors are aware of the potential regulatory hurdles, but that has not steered them away from GW Pharmaceuticals (NASDAQ: GWPH). Probably the best biotech working with cannibinoids, GW Pharma has caught the attention of Wall Street for many reasons, including an upcoming clinical trial for Dravet syndrome, a terrible, life-threatening disease where patients are plagued with seizures that many families argue cannabis provides relief (if not essentially a cure).

Another area for growth as a result of the surge in legal marijuana is growing business, but not the sense that struggling miners are becoming pot companies in a bid to develop into something other than a bankrupt exploration firm. There are other areas that are further reaching, such as the offerings of upstart BreedIT Corp. (OTCQB: BRDT).

BreedIT, which through its Israeli subsidiary BreedIT Ltd. is the exclusive worldwide license holder and distributor of iBreedIT®, a proprietary Intelligent Decision Support System (IDSS) for plant breeders and researchers. iBreedIT® was developed by the Hebrew University of Jerusalem and has been instrumental in the development of many of crops, including the Daniela tomatoes-on-the-vine, which are known for their extreme adaptability for growing under different conditions.

BreeIT Scientific Advisor Dr. Alan Shackelford was featured in an interview with CEOLIVE.TV that was published today. Dr. Shackelford, a venerable physician that has been practicing medicine for 26 years, is known by millions for his relationship with Dr. Sanjay Gupta, the chief medical correspondent for CNN and for being the doctor of Charlotte Figi. The two doctors met during CNN’s special called “Weed” that aired on August 11, 2013 and featured Dr. Gupta interviewing Dr. Shackelford in Israel as well as discussing Charlotte Figi, the little girl with Dravet Syndrome that showed the world the power of the cannabis compound cannabidiol (which doesn’t have any of they psychotropic effects of marijuana) when Dr. Shackelford’s prescription immediately resulted in Charlotte’s seizure count dropping from 300 per week to one. Dr. Shackelford has been interviewed by leading programs and news sources across the world, including 60 Minutes, CTV Canada, the Washington Post and more. The CEOLIVE.TV interview, which covers the unique position of BreedIT by combining academia and practical experience to selectively produce targeted strains of cannabis with specific therapeutic implications, can be viewed below.

CEOLIVE.TV Interview with Dr. Alan Shackelford / Scientific Advisor for BreedIT, Inc. (OTCQB: BRDT) from TDM Financial on Vimeo.

BreedIT Ltd. has some leading global players as customers, lending evidence to the efficiency of the technology, including Zeraim Gedara, a subsidiary of Syngenta Group (NYSE: SYT), and Hazera Genetics, a subsidiary of Vilmorin Group, the largest plant breeding and seed company in the European Union. Expanding its footprint in Israel, regarded by many experts as the world’s medical marijuana research capital, BreedIT has partnered with Israeli-based medical cannabis breeder Seach Ltd. to establish KanaboSeed Ltd. The 50/50 joint venture was formed to develop new breeds of medical cannabis at the behest of physicians and other medical practitioners, according to BreedIT. Shay Avraham Sarid, the head of R&D at Seach, said the results so far marrying Seach’s extensive knowledge of cannabis cultivation with the cutting-edge technology of BreedIT have been “remarkable.”

BreedIT has made significant strides in recent months to bring the iBreedIT® technology to the U.S. The company has completed the English interface, beta tested they system with growers in Denver and now plans a U.S. launch in the fourth quarter, making it the first to market for technology of its kind. GMO’s offer competition, but operate under a different methodology that can be far more time consuming and expensive to the tune of years and millions of dollars, which gives BreedIT an edge. iBreedIT® allows researchers to tag desired genes and then selectively develop the seeds for the specified characteristics, while facilitating R&D with software to manage and analyze data to improve product quality and reducing time to market and, subsequently, development expenses.

The technology dovetails with the overarching industry sentiment that standards and protocols need to be established before the medical cannabis industry can truly flourish. Ensuring implementation of best practice and good manufacturing standards is a key stepping stone to accelerating medical marijuana development via clinical evidence so it can take its rightful place in the mainstream medical community. Until that day comes, which looks to be on the horizon, libraries of evidence will still be dubbed as anecdotal. It’s presumable that the BreedIT technology will receive a warm reception from growers and research partners to help cross that bridge.

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So, while there is justifiably tremendous hype around the marijuana industry, investors’ moods should be tempered with due diligence about what companies are aiming to achieve and where they actually are in the execution of their business model. Get ready for the winds to start swirling again as two more states (Alaska and Oregon) will be voting on recreational marijuana using in November, which will assuredly provide tailwinds for pot stocks again in the near future. Those looking at the medical marijuana space in a more discerning fashion may want to take a look at some of the fundamental players than can be integral to success and growth of the industry as a whole, which will fuel their growth in turn.

This article was published by CFN Enterprises Inc. (OTCQB: CNFN), owner and operator of CFN Media, the industry’s leading agency and digital financial media network dedicated to the burgeoning CBD and legal cannabis industries. Call +1 (833) 420-CNFN for more information.

About Ryan Allway

Mr. Allway has over a decade of experience in the financial markets as both a private investor and financial journalist. He has been actively involved in the cannabis industry since its inception, covering public and private companies.

Disclaimer: Except for the historical information presented herein, matters discussed in this article contain forward-looking statements that are subject to certain risks and uncertainties that could cause actual results to differ materially from any future results, performance or achievements expressed or implied by such statements. Emerging Growth LLC dba TDM Financial, which owns CannabisFN, is not registered with any financial or securities regulatory authority, and does not provide nor claims to provide investment advice or recommendations to readers of this release. Emerging Growth LLC dba TDM Financial, which owns CannabisFN, may from time to time have a position in the securities mentioned herein and will increase or decrease such positions without notice. For making specific investment decisions, readers should seek their own advice and that of their own professional advisers. Emerging Growth LLC dba TDM Financial, which owns CannabisFN, may be compensated for its Services in the form of cash-based and/or equity- based compensation in the companies it writes about, or a combination of the two. For full disclosure please visit: https://www.cannabisfn.com/legal-disclaimer/.

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CFN Enterprises Inc. (OTCQB: CNFN) owns and operates CFN Media Group, the premier agency and financial media network reaching executives, entrepreneurs and consumers worldwide. Through its proprietary content creation, video library, and distribution via www.CannabisFN.com, CFN has built an extensive database of cannabis interest, assisting many of the world’s largest cannabis firms and CBD brands to build awareness and thrive. For more information, please visit www.cfnenterprisesinc.com.

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